WELCOME TO
THE oculus
center
Training courses
✦
Behavioral Analysis
✦
Fraud detection
✦
Recruitment (HR)
✦
Semiotics
✦
CEO & media training
✦
Training courses ✦ Behavioral Analysis ✦ Fraud detection ✦ Recruitment (HR) ✦ Semiotics ✦ CEO & media training ✦
THE oculus : a learning & consulting hub
The Oculus Center is a center of excellence dedicated to fraud detection, behavioral analysis, and human profiling. On this platform, you'll find expertise at the intersection of innovation, corporate needs, and consulting services. From recruitment to executive strategies and fraud detection, the Oculus Center deploys advanced techniques in semiotics and behavioral analysis to offer you customized solutions.
Furthermore, our center is home to a pool of professionals recognized in their respective fields. This allows you to gain complementary perspectives on your issues, whether in linguistics/semiotics or behavioral analysis.
Designed as a consulting platform, the Oculus Center integrates years of experience and methodologies to help your business and the people involved grow. This dedicated digital space reflects our commitment and embodies values that are important to us: precision, integrity, and pedagogy based on the human and behavioral sciences.
THE OCULUS
SERVICES
01
PROFILING PEOPLE & PERSONALITY / HR / RECRUITMENT
Individual profiling can be a powerful tool in HR and recruitment, allowing professionals to decipher personality traits, motivational drivers, representational systems, and preferences. Indeed, analyzing linguistic cues, body language, and behavioral patterns can predict a match, thereby improving job satisfaction and retention rates, while promoting a dynamic and harmonious work environment.
This tool is also essential for detecting potential red flags such as resume fraud, unspoken hesitation, or signs of poor accountability during interviews. by employing lie detection techniques, such as analyzing changes in verbal cues, body language, or inconsistencies in narrative.
This allows us to uncover inconsistencies in a candidate's statements. By integrating this information, we promote a more rigorous and relevant assessment process, ensuring that recruits truly match the job requirements and the organization's values.
NOUVEAU !
FRAUD DETECTION & FORENSICS
02
FRAUD (AND LIE) DETECTION, which draws on several scientific disciplines, such as semiotics/semiology, behavioral analysis, psychology, and linguistic cues, is a sophisticated process based on the interpretation of signs, symbols, and contextual meaning.
Semiotics and semiology focus on the study of symbols, gestures, and communication patterns, allowing us to understand subconscious behaviors that may reveal deception. These include behavioral cues such as microexpressions and body language flaws, while linguistic analysis identifies syntactic and specific language structures.
For instance, pronouns, temporality, and verbs are indicators that help assess the reliability of a statement. By synthesizing these elements, we can detect inconsistencies and reveal hidden truths, thus ensuring more accurate assessments in high-stakes situations, including criminal ones;
CEO & MEDIA TRAINING / CRISIS COMMUNICATION / PR PUBLIC RELATIONS
03
CEO POSITIONING AND MEDIA TRAINING, BASED ON BEHAVIORAL ANALYSIS, GUARANTEES EXECUTIVES AN EFFECTIVE PROJECTION OF AUTHORITY, AUTHENTICITY, AND TRUST IN THEIR INTERACTIONS WITH THE PUBLIC AND THE MEDIA.
By focusing on vocabulary, body language, and conversational flow, CEOs can refine their messages for maximum impact. Strategic word choice, avoiding filler sentences and vague language, enhances clarity and decision-making.
Incorporating these techniques ensures that CEO communication is responsive to stakeholders while reducing the risk of errors that could affect the brand's reputation.
Furthermore, this unique method avoids and instead focuses on the nuances of a CEO's natural communication. By studying language patterns, such as recurring themes, preferred ways of framing ideas, and emotional contexts, we can identify areas where the individual feels most authentic and confident, aligning training with their natural strengths.
04
ANALYSIS BASED ON YOUR OWN “CORPUS”
A CORPUS IS A SYSTEMATIC COLLECTION OF TEXTS, SPOKEN WORDS, OR RECORDED BEHAVIORS, SERVING AS THE BASIS FOR IN-DEPTH ANALYSIS. IN BEHAVIORAL ANALYSIS, A CORPUS INCLUDES A DIVERSE RANGE OF MEDIA—VIDEOS, EMAILS, PUBLIC STATEMENTS, INTERVIEWS, AND OTHER FORMS OF COMMUNICATION—RICH IN LINGUISTIC AND NON-VERBAL CUES.
Using this multifaceted dataset, we analyze patterns such as word choice, syntax, and emotional tone to reveal underlying personality traits, motivations, and potential inconsistencies or threat typologies. Video analysis focuses on body language, microexpressions, and paralinguistic elements such as tone and rhythm, while emails or written statements reveal trends in vocabulary, formality, and implied intent.
Send us your corpus and we'll conduct an in-depth threat and sender profile analysis.
05
WEAK SIGNALS ANALYSIS AND PREDICTIONS
WEAK SIGNAL DETECTION IS THE IDENTIFICATION OF SUBTLE AND EMERGING PATTERNS OR TRENDS THAT CAN SIGNAL PROFOUND SOCIETAL TRANSFORMATIONS AND SHAPE THE WORLDS OF THE FUTURE. THESE EARLY INDICATORS, OFTEN OVERLOOKED BY DOMINANT NARRATIVES, PROVIDE VALUABLE INSIGHTS INTO POTENTIAL STRATEGIC CHALLENGES AND OPPORTUNITIES.
By analyzing weak signals, such as shifts in cultural attitudes, technological disruptions, or evolving geopolitical dynamics, we can anticipate changes and develop adaptive, proactive rather than reactive strategies.
Weak signals offer a blueprint for managing uncertainty, enabling decision-makers to prepare for the complexities of tomorrow while fostering resilience in a rapidly changing world. Visit our cabinet of curiosities…
THE OCULUS
a training courses hub
A UNIQUE & EXCLUSIVE COURSE AND LEARNING ABOUT HUMAN BEHAVIORS AND SEMIOTICS (FOR NOW, ONLY IN FRENCH BUT SOON IN ENGLISH).
Have you ever found yourself not "getting the message"? Or have you ever been fooled by clients who said yes, great, when they meant no ? Colleagues who seemed to agree to projects but actually didn't want to do it ? Worst of all, have you ever found yourself involved in superficial relationships, or even been manipulated without knowing it? All of this is super frustrating. But we have the solution: I've put together an unstoppable reading grid to decode other people's intentions. Welcome to "The Secrets of Non-Verbal Communication." As a bonus gift, you have access to a free training course.Behavioral Analysis
✦
Recruitment (HR)
✦
Fraud Detection
✦
Semiology
✦
Training Courses
✦
CEO positioning
Behavioral Analysis ✦ Recruitment (HR) ✦ Fraud Detection ✦ Semiology ✦ Training Courses ✦ CEO positioning
about US
ELODIE LAYE IS A SEMIOTICIAN / SEMIOLOGIST. SHE IS SPECIALIZED IN LANGUAGE (SEMANTICS AND SYNTAX, ALSO APPLIED TO CRIME) AND NON-VERBAL BODY LANGUAGE (HUMAN BEHAVIORS). SHE ALSO ADVISES BUSINESS EXECUTIVES AND WORKS FOR PUBLIC RELATIONS AGENCIES. SHE IS ALSO A SPEAKER AND WRITER (PUBLISHING SCIENTIFIC PUBLICATIONS AND BOOKS).(FRANCE, NORTH AMERICA)
MEET THE GOLDEN TEAM
CALL ON A HIGHLY SPECIALIZED TEAM OF TOP-LEVEL EXPERTS, RECOGNIZED IN THEIR RESPECTIVE FIELDS OF EXPERTISE: RECRUITMENT, NEGOTIATION, AND LINGUISTICS. WHETHER YOUR CHALLENGES RELATE TO HUMAN RESOURCES, FRAUD DETECTION, SECURITY, OR, MORE GENERALLY, BEHAVIORAL ANALYSIS, YOU DEMAND EXCELLENCE. WE OPERATE IN EUROPE AND NORTH AMERICA TO OFFER YOU UNPARALLELED EXPERTISE AND CUSTOM-MADE SOLUTIONS
Julien PELABERE, The Art of Negotiating
(France, Europe)
Virginie GRAZIANI, The Art of Recruiting
(France, Europe)
"I worked with Elodie as part of a coaching session I provide for a CAC40 executive. The physical, non-verbal and verbal posture analysis techniques acted as a trigger for him. The accuracy of Elodie's analysis had the effect of a mirror that allowed him to correct his posture to better anchor his leadership."
Marion Darrieutort, The Arcane, CEO
"The health crisis we are going through has accelerated the advent of new communication uses (videoconferencing in particular), thus disrupting our habits and changing our social and relational relationships. It is to respond to these major concerns and challenges that we asked Elodie to work with our entire sales force, whom she was able to captivate and awaken to the new challenges of communication.
Didier Delhoste, Cheops Technology, CEO
